By Megan Paolone
The sister duo Johanna and Klara Söderberg released “Wolf,” the third official music video from their widely acclaimed sophomore album The Lion’s Roar, on Sept. 19 on their website.
The sisters say “Wolf” was shot in a forest in Järvsö, Hälsingland, Sweden and it aims to talk about how we are currently destroying the planet.
They wrote on their website, “It is also about finding the animal within you. Because we know that underneath that polished, civilized exterior there is definitely a wild creature longing to howl or roar.” Simply put, the video resembles what you’d expect some sort of pagan ritual to look like. Clad in white dressing gowns, the sisters seem to be participating in some sort of sacred ceremony. They running through the forest, stand stone-faced side-by-side, and do a synchronized, swaying dance on a handmade wooden altar.
All of this is made that much creepier by the video’s effects: close-ups of the two singing are laden with strobe lights, photos of wolves are projected onto their faces and clothing, and many of the images are manipulated to look like a kaleidoscope.
By the end of the video, the girls have put on wolf masks, channeling their inner spirit animals. They let loose and burn down the altar they danced on throughout “Wolf,” displaying destruction symbolizing our gradual wrecking of our planet.
First Aid Kit just recorded an Exclusive iTunes Session and they will release a limited edition, deluxe package of The Lion’s Roar on Oct. 2. The duo will embark on a North American tour starting Sept. 24 through Oct. 20 and dates can be found on their website.